Can Nokia 5800 XpressMusic Gain From iPhone’s Failure In India?
It is far clear that iPhone’s Initial Euphoria has died down and the Indian crowd now is eying the Nokia 5800 XpressMusic to experience the element of touch in their Mobiles. Yes, we do have a few touch screen devices here viz. Motorola, HTC etc. but none offers the functionality and simplicity the Symbian S60 5th Edition Platform promises. So this article goes to Nokia not to repeat the mistake iPhone made and end up in a compromising situation. For as of now the 5800 XpressMusic is a pure beauty and if you have been planning on an upgrade then you should hold yourself till its launch which I can say will be real soon, and as I am writing this article Nokia too would be finalizing the nuts and bolts to the Indian launch. For those who are new to the concept of Nokia producing a S60 Touch Device please take a look at our previous posts on the device here, here and here.

What went wrong with iPhone in India?
Apple is still living in No Mans Land when it comes to mobile wireless solutions. The iPhone only has a cosmetic value and is no match for even 1202 as explained by our buddy Renegade Fanboy. I also agree that marketing is a major part of product sales but you should market a product that actually is made for the 21st Century. Thus, sloppy marketing coupled with no add on service also made iPhone’s Death easy. I mean watching a 1950 black and white movie in today’s world is okay for a few occasions but not that you can live with everyday. On top of that you are restricting users to stay glued to a particular network and that too at a very high cost which is total stupidity. Apple guys if you are reading this then I hereby declare your marketing team as the dumbest of all. This is India and Welcome to our world. This is the reason why I did a quick article on India’s Mobile Telecommunication Sector. Without knowing your consumers you stand no chance. Wake Up Apple!
Following will tell you what Apple did completely wrong:
1. Too high a cost for a dumb device
2. Silent Marketing and No Users Involvement
3. Locked to a fixed number and service provider
4. No after sales support
5. No online support
6. No out-of-the box multimedia experience
7. Lastly Launching a device boasting of 3G in a country that still does NOT support 3G Networks
So it was obvious for people to look for options. I have a couple of friends who got their device from US and then unlocked it for using it with Indian cellular service providers. But on a whole India still awaits for a touch device, the question is can Nokia 5800 XpressMusic be it.
Well for now I would like Nokia to keep in mind that we here in India would like you to:
1. Keep that Price Tag as low as possible
2. Have a complete out-of-the box multimedia experience
3. Better Nokia Care Services
4. Please ask your China production unit to uplift its build quality for products (you don’t know how many mails I have been getting of poor build quality of devices made in china)
5. A Robust Marketing campaign for the same (Still missing here in India) + User Involvement
6. We are sure looking forward to CWM service, so please bring it down here too
What we know that 5800 has a very promising OS and being the first of its class we are also prepared for a few flaws it may have but at the most please make sure that the firmware issues are solved before the device starts shipping as many a people here hardly update their firmware. And at last we look forward to a great launch event for the device here.
As I am still waiting for a word on my trial unit which is still not clear but I managed to check the internet for users who had experienced the device and I really got hold of some great in depth reviews. First one here is from our pal Rafe over at the AAS, who has spent a substantial time with the device and has shared his thoughts in his exclusive preview filled with screenshots. A definite read for those who are planning on buying this device.

If you are not quite in the reading part then we also got hold of a series of videos for you by Michael Oryl over at MobileBurn. A four part story that takes a close look at the device and the main features it offers. It is something you should not miss if you are planning to get one
1. Design and Standby Screen
2. Messaging and Text Input
3. Menus and Web Browsing
4. Camera, Music and Apps
Enjoyed this post?Consider subscribing to our full feed RSS. You can also subscribe by email and have new posts sent directly to your inbox. Tweet Me
|














